BM&F BOVESPA, one of the most important stock exchanges in Latin America, is a company that manages Bonds, Securities and Derivatives Contracts.
Reference in the financial market, it brings basic concepts such as strength, experience and confidence, but it is also an accessible and visionary company. To contribute to the construction of this brand, three premises were created for the photo session and with them in mind photos of the employees were taken spontaneously during working hours, using natural light and almost no interference in day-to-day scenes. The surrounding architecture was also photographed, along with the historical downtown area of São Paulo. The result was an image bank with 50 photos for use in institutional materials and digital media.